Icarus

About Icarus

Icarus Incorporated is a leading consultancy in Research, Communication, Policy Development & Advocacy, Strategic Planning, and Community/Social Mobilization. Our aim is to provide a systematic, coordinated, and effective approach to executing community development interventions in the social development and public policy arena. Working in collaboration with esteemed organizations and government institutions, we identify key social development concerns, outline an overall strategic framework, and provide solutions to achieve desired outcomes.

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Innovating for a Better Pakistan: Icarus' Tech-Driven Approach to Social Development

The Tech Innovation division of Icarus Incorporated is staffed with a team of experts in AI, ML, Digital Marketing, and Big Data Analytics. These specialists work collaboratively with the company's other departments to integrate the latest technologies into its services. By leveraging new technologies, Icarus can process vast amounts of data and generate insights that would be impossible to achieve manually. This, in turn, enables the company to provide its clients with evidence-based recommendations, informed policy analysis, and data-driven communication strategies.

Services

Research and M&E

Qualitative & Quantitative Research
Feasibility Studies
Assessment Reports
Analytical and Technical Report Writing
Trend Analysis & Tracer Studies,
Monitoring & Evaluation
Training Need Assessment

Media and Communication

Community Engagement, Mobilization & Outreach
Conferences, Seminars & Symposiums
Campaigns through Conventional, Digital and New Media
Radio & Television Productions
Branding & Advertising

PR/GR

Public Relations
Public Policy Advocacy
Policy Analysis
Media Relations
Stakeholders Engagement & Lobbying
Event Management

Learning and Knowledge Management

Capacity Building Programs
Corporate Training and Development
Business Development Support to MSMEs
Entrepreneurial eco- system Development
Incubation Centre Linkages & Promotion

Tech Innovation

Digital and Social Media Marketing
Innovation Audit
Technology and Business Incubation
Tech Consultation

Why Choose Us?

Over 15 years of experience in the entire gamut of communications & research services
Multilateral development track on multiple themes in Pakistan
Multidisciplinary professional resource-base
Nationwide footprint with existing pool of field teams and volunteers
Extensive experience of engaging diverse target audiences through tailored response
Integration of conventional & modern techniques resulting into an affective outreach strategy
Collaborative arrangements with public & private institutions
System driven organization
Policy formulation and analysis